5 Categories · 20 Questions · 3 Minutes

Amplifi Visibility Score™

Discover how ready your platform is to carry your calling into its next season.

Category 1 of 5

Visibility Strategy

1. How clear is your core message/signature talk right now?

I don't have one written down I have an idea but it changes by audience One signature message I use consistently A signature message plus 2–3 supporting talks aligned to it

2. How would you describe your current positioning?

Haven't defined who I specifically serve General sense of my audience Clearly defined audience and problem I solve Documented and used across all my materials

3. Do you have a written visibility plan (goals, targets, timeline)?

No, I respond to opportunities as they come Informal goals, nothing written A written plan I revisit occasionally An active plan I track and adjust regularly

4. How well do your website/bio/materials reflect where you want to go next?

Outdated or inconsistent Okay, but not aligned with next-level goals Solid and represents me well Professional, current, and built for where I'm headed

Category 2 of 5

Media Acceleration

5. How often are you featured in media, podcasts, or press?

Rarely or never A few times a year, mostly word of mouth Regularly, and I pitch myself occasionally Regularly, with an active pitching/PR strategy

6. Do you have a media kit or press-ready materials?

No A basic bio and headshot A full one-sheet or media kit A media kit plus a track record of placements

7. How comfortable are you pitching yourself to podcasts/media?

I've never pitched myself I've tried a few times, mixed results I pitch occasionally and get results I have a repeatable pitching process that works

8. Do you have relationships with producers, hosts, or media contacts?

None A few, but I don't stay in touch Several, and I nurture those relationships An active network I can reach out to anytime

Category 3 of 5

Speaker Growth

9. How many paid speaking engagements did you have in the past 12 months?

None 1–3 4–9 10+

10. Do you have a process for finding and applying to speaking opportunities?

No, opportunities come to me or not at all I search occasionally A regular process for finding opportunities A systematic pipeline with tracking and follow-up

11. How would you rate your current speaker collateral (reel, testimonials, one-sheet)?

I don't have any One or two pieces, outdated Solid, current collateral Professional-grade and regularly updated

12. Do you have a pricing/fee structure for speaking?

No, I decide case by case A rough idea, no set structure Set fees for different engagement types A tiered fee structure with clear packages

Category 4 of 5

AI Tools & Automation

13. Are you currently using AI tools in your content or outreach?

No I've experimented a little I use AI tools regularly AI is fully integrated into my workflow

14. Do you have any automated systems (email sequences, funnels, CRM)?

No An email list but no automation Some automated sequences set up A full CRM/funnel system running

15. How do you currently track leads or speaking inquiries?

I don't track them A loose list (email/notes) A spreadsheet or basic CRM A full CRM with pipeline stages

16. How confident are you using AI tools to save time in your business?

Not confident at all Somewhat, I know the basics Confident, I use them regularly Very confident, AI is built into my workflow

Category 5 of 5

Content & Authority

17. How consistently do you publish content (social, blog, newsletter)?

Rarely or inconsistently A few times a month Weekly Multiple times a week, with a content plan

18. Do you have a book, course, or signature resource?

No An idea, haven't started One published resource Multiple resources/products

19. How would you rate your visibility on the platforms your audience uses most?

Low — not very active Moderate — post occasionally Strong — post consistently and engage Very strong — real reach and engagement

20. Do people outside your immediate circle recognize you as an authority in your space?

Not yet A little, mostly locally Yes, within my industry/niche Yes, broadly recognized in my space

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